Market Intelligence. Strategic Direction. Capital Confidence.

Who are we?

Insight, Capital, Expansion

SS72 Consulting Group is a boutique consultancy operating across Bangkok, Hong Kong, and the United States, dedicated to helping growth-focused businesses navigate the complexities of the ASEAN market and broader global opportunities.

We specialize in two core areas: strategic financial advisory and go-to-market consulting—offering a holistic approach designed to support businesses through every stage of growth, from early market entry to large-scale expansion.

Our financial services arm delivers trusted expertise in areas such as financial modeling and analysis, private lending, due diligence, portfolio management, and investment analysis.

On the go-to-market side, we provide deep regional insights and hands-on support with market research, digital marketing, pitch deck development, and tailored GTM strategies that are grounded in local dynamics and built for international scalability.

Areas of Practice


Financial Analysis & Due Diligence Services

  • Comprehensive financial

    statement analysis

  • Break-even modeling to assess profitability thresholds

  • Pricing strategy and optimization

  • Cash flow forecasting for better liquidity planning

  • Pre-investment due diligence with full operational and financial reviews

  • Business and asset valuation services for PE and VC firms

  • Target screening using financial health scoring techniques

  • Strategic insights derived from complex financial data to support:

  • Investment decision-making

  • Business planning and growth strategies


  • Private Lending Access through trusted institutional partnerships

  • Structuring & Negotiation Support for large-scale financing deals

  • Specialized Debt Restructuring Advisory, tailored to each client’s unique situation

  • Case-by-case evaluations to ensure customized, outcome-driven solutions

  • Focused on turning complex financing challenges into strategic capital solutions

  • Aligned with each client’s growth objectives and capital requirements

Private Capital & Lending Solutions

Go-to-Market (GTM) Strategy Development tailored for growth and regional scalability

  • Digital Marketing Optimization across major platforms, including:

  • Facebook Ads

  • LINE Campaigns

  • Influencer Marketing Program Design with end-to-end tracking and ROI analysis

  • Localization Strategies to ensure: Cultural relevance & Regulatory compliance

  • Market readiness across ASEAN countries

  • Performance-Driven Approach that converts marketing spend into real, measurable growth

  • Focused on market entry and expansion across Southeast Asia

Marketing Strategy and Implementation



  • Internal strategic alignment planning

  • Thai Company Registration

  • Market expansion initiatives

  • Operations Consulting

  • Feasibility Studies to validate new ventures and market opportunities

  • Growth-Stage Scaling Strategies that support sustainable expansion

  • Brand Positioning Frameworks with integrated messaging and narrative development

  • Execution-Focused Roadmaps that align stakeholders and attract investment

Strategic Planning & Business Development


Primary Research Methods

  • Central Location Tests (CLTs)

  • Focus Group Discussions (FGDs)

  • In-Depth Interviews (IDIs)

  • Online and offline surveys

  • Mystery shopping

Secondary Research Methods

  • Market and industry reports

  • Competitor benchmarking

  • Data analytics and trend analysis

  • Media monitoring and content analysis

Hybrid Research Model

  • Combines core consulting leadership with on-demand research specialists

Expert Support For

  • Market entry strategies

  • Competitive positioning

  • Investor and stakeholder readiness

Market Research Studies


Portfolio Management

Custom investment strategies for optimized capital allocation:

  • Risk management tailored to your goals

  • Long-term return strategies across diverse asset classes

  • Support for private investors, family offices, and corporates

  • Investment analysis and fund selection

  • Performance monitoring and reporting

  • Strategies aligned with your risk profile and growth objectives

Investment Documentation & Advisory


Professionally designed pitch decks with:

  • Clear, persuasive business narratives aligned with your strategic goals

  • Supporting documents that reinforce your investment case

  • Presentations optimized for fundraising, stakeholder updates, and roadshows

  • Consistent branding and messaging that reflect your company’s positioning

  • Materials tailored to resonate with investors and drive engagement

"Every great business is built on insight, not assumption."

– Scott CEO

Get in Touch

Have a business challenge you're working through or an opportunity you want to explore? We'd like to hear about it. Whether you're curious about our services, need a quote, or just want to talk through your situation, drop us a line using the form below. Someone from our team will get back to you soon.